Our strategic partner
25+
Years of Experience
ABOUT WESTER ACADEMY
Training for the next era of automotive excellence
From product and sales training to real-world role-play assessments, we design experiences that don’t just inform but will inspire your team.
Our Mission
To empower automotive professionals and organizations to excel in every aspect of the customer journey through world-class training, content, and digital performance solutions that bridge the gap between innovation and human connection.
Our Vision
We believe that true transformation in the automotive industry starts with understanding the intersection of technology and people. Our work connects both, building the skills, confidence, and mindset needed to lead the mobility revolution.
Where Automotive Innovation
Meets Human Connection
BESPOKE TRAINING PROGRAMS
Here to help you excel
At Wester Academy, our expertise lies in offering an unparalleled training experience from beginning [building learning curriculums], to middle [creating personalized assessments] to end [feedback and performance review].
Comprehensive Strategic Training Design
Tailored learning programs that combine face-to-face workshops, digital modules, and interactive assessments.
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Corporate Film & Content Production
High-end video sales training that brings brand values, product innovation, and training content to life. From scripting to production.
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Live Workshops & Role-Play Assessments
Immersive, scenario-based experiences that translate theory into practical confidence, helping sales master customer communication.
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Performance Evaluation & Coaching
Data-driven assessment frameworks that measure skills, mindset, and customer impact, turning insights into actionable development plans.
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New Product Launch Training
Comprehensive launch experiences that equip sales and aftersales teams with the confidence and product mastery to deliver a flawless customer experience.
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Digital Learning & AI Training Tools
Through our LEISA chatbot training and assessment platform, we use a customized framework to help brands scale conversational learning.
WORK WE’VE DONE
Case Studies
Here are some of the exciting projects we’ve had the opportunity to lead
Product Launches
Sales Interaction Quality Program
Training Certifications
